What is a good Flesch Reading Ease score for ads?
Higher is easier: 60–70 reads as plain English, and short-form ad copy usually does best above 70. Scores below 50 read as difficult for a general audience.
AI & Conversion · three free runs, no sign-up
Ad copy analyser
Word count, read time, reading ease and structural flags for any piece of copy. Arithmetic, not opinions.
Nothing leaves your device. This tool runs entirely in your
browser — no upload, no queue, no copy of your file on a server. Works offline too.
How it works
How to check ad copy readability
- Paste your copy. Paste an ad, an email or a web page section.
- Analyse. The tool counts words, estimates read time and works out the Flesch Reading Ease score.
- Fix the flags. Act on the structural flags, such as long sentences and a high share of long words.
Questions
Does the copy analyser use AI?
No. It is arithmetic on your text: word and sentence counts, syllables and the Flesch formula. Nothing is sent to a server.
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